National Electronic Attachment, Inc.
NEA was founded in 1997 to provide secure electronic data transmission, presentation and storage services for dental claims attachments. NEA grew rapidly in the ensuing years and is the number one processor of dental claims attachments.
Engagement Goals
Brookwood advised National Electronic Attachment and Medical Electronic Attachment on its significant equity raise from Polaris Venture Partners, a Boston based venture capital and private equity firm.
Engagement Process and Outcomes
Transaction Goals - NEA's CEO and shareholders wanted to: (i) find a partner that would assist the business as it entered its next growth phase; (ii) find a partner that could assist with the transition of the Company's CEO within three years; (iii) achieve substantial liquidity; and (iv) complete the transaction in a highly compressed time schedule.
Effective Positioning - The Company achieved a first-mover advantage in the healthcare claims attachments processing market and had developed a unique and nascent product. Brookwood conducted thorough research and compiled an information memorandum that effectively marketed the business and its substantial opportunity for growth to both financial and strategic buyers.
Excellent Result - Brookwood's thorough marketing process yielded significant interest from both financial and strategic buyers. The shareholders selected Polaris Venture Partners which offered the best combination of valuation, fit with the management team and track record.
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National Electronic Attachment - advised this leading processor of electronic dental claims attachments in securing an equity investment from Polaris Venture Partners
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"Our continuing success at NEA is rooted in providing superior solutions and outstanding customer service. Therefore we recognized that Brookwood clearly demonstrated that it shares these defining characteristics. They brought an experienced team to the table and rolled up their sleeves to help us find, and then complete a transaction with the best partner. Brookwood’s work not only led to a win-win deal, but also helped us to understand and review our business from several different viewpoints."
Tom Hughes President and CEO, National Electronic Attachment, Inc.
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