Carolina Beer and Beverage, LLC

A leading independent contract packager (“co-packer”) serving the high-growth energy drink category and other attractive segments of the functional beverage market.

Engagement Goals

Brookwood Associates advised the shareholders of CBB on its a sale to SunTx Capital Partners, a Dallas-based private equity firm, and Management.

Engagement Outcome

The Situation – Founded as a craft brewery in Mooresville, NC less than a decade ago, CBB developed into a world-class co-packing producer for numerous national and international beverage brands.  After the significant growth in the business, the shareholders desired a liquidity event, a new partner to lead the next phase of growth, and an opportunity for the Company’s management team to investment in the business.

Brookwood Process – After generating significant interest in CBB during a marketing process in 2008, Brookwood advised the shareholders to put the process on hold during the fourth quarter of that year while they landed a new, significant customer that offered strong growth potential.  After successfully landing that customer, CBB continued to grow at double digit rates through the recession.  Brookwood re-launched the marketing process in late 2009 and delivered a valuation substantially greater than in the previous process.

Excellent Result – The transaction exceeded valuation expectations and met the owners’ desire for a new partner who could accelerate growth and retain current management.



Press Release Excerpt

We are pleased to announce that Brookwood Associates advised the shareholders of Carolina Beer and Beverage (“CBB”) on the sale of a majority interest in the Company to an investor group led by SunTx Capital Partners. The Company’s current management team will continue to operate the business going forward and retains a significant ownership stake. CBB is one of the country’s leading contract packagers of energy drinks and other functional beverages for some of the best-known global brands in the industry. In addition, the Company owns and distributes a dozen high quality craft beers sold under the Carolina Blonde and Cottonwood Ale brands.

The successful CBB transaction extends Brookwood’s record of assisting leading privately-owned businesses with their liquidity needs. The transaction also reflects our strong presence in three industries – food and beverage, packaging and contract services.